Starting at the end of October, the UK’s flag carrier, British Airways, will start daily flights to and from Keflavík International Airport in Iceland—increasing its existing thrice-weekly service which it has been running since last autumn.
According to the travel industry website Túristi.is, British Airways flies its Iceland services in and out of London’s Heathrow airport—just as Icelandair also does twice a day.
Landing slots at Heathrow are extremely valuable—a fact that Túristi.is interprets as meaning that flights to Iceland are proving profitable for British Airways, which intends to increase its Iceland flights to seven slots a week.
In an interview with Túristi, BA’s head of Nordic operations Peter Rasmussen says the growth in the airline’s Iceland route has been unusually fast for a Nordic route. He adds that this is good news for Icelanders who will have easier access to nearly 200 BA destinations around the world.
A total of four airlines offer regular scheduled flights between Keflavík and London: British Airways, EasyJet, Icelandair and WOW air.
Roughly one-in-five international flights leaving Iceland is heading for the British capital and no other route has four airlines competing for customers all year round.