Icelandic fans of Justin Bieber have reason to rejoice. Having just recovered from the emotional rollercoaster of watching the Canadian pop star on stage in Kórinn, Kópavogur, last week, they were pleasantly surprised by yesterday’s release of a new video, filmed in Iceland. The video was shot during last week’s visit here, in which he launched his Purpose World Tour, causing many a teenage girl to shed tears of joy and almost, if not completely, lose consciousness in excitement.
The video released yesterday was made for the song ‘Cold Water,’ which is a collaboration between Bieber himself, American electronic band Major Lazer and Danish musician MØ, Vísir reports. It was shot on Sólheimajökull glacier, in Skaftárhraun lava field, on Sólheimasandur black sand beach, on Dyrhólaey, and by Skógafoss waterfall. The shooting took four days. Twenty people, including Icelandic film maker Unnar Helgi Daníelsson, worked on the video, which is directed by Matt Baron.
The musicians themselves do not appear in the video, which features ligthly dressed, young women, dancing on ice, in sand, near fire, and, unfortunately, on moss. Last year, Bieber himself was criticized for rolling in moss in the video he made here to his song ‘I’ll Show You.’ It was pointed out that moss should not be trodden on, much less rolled in, because how long it takes for it to recover after such treatment. This year’s video includes considerably more moss-abuse, with bare-legged women taking many a dance-step in the delicate vegetation. There is dancing in hills, on sand, on a cliff, as well as in the drizzle from Skógafoss waterfall.
You can watch the video here: