The earnings from admission to Hallgrímskirkja church’s tower amounted to ISK 238 million (USD 2.3 million/EUR 2 million) last year, Vísir reports. The church is one of Reykjavík’s best-known landmarks and its tower provides a scenic view over the city.
According to the Icelandic National Audit Office, the total revenue of Hallgrímskirkja for 2016 was ISK 334.7 million (USD 3.2 million/EUR 2.7 million), meaning tower admission accounted for more than two thirds of total revenue. The church’s revenues in 2010, in comparison, were just 27.2 million, meaning its revenues have increased by 775 percent since that year.
The church’s books showed an overall profit of ISK 81 million (USD 784,000/EUR 664,000) at the end of last year. Managing director Jónanna Björnsdóttir states this number exceeded expectations, “because of the increase in tourists who opt to pay for a trip up to the viewing platform in the church tower.”
Admission to the tower costs ISK 900 for adults and ISK 100 for children 6-16. If the 2016 revenue is divided by the price of adult tickets, then on average 725 adults went up the tower per day that year.
All of the income from admission to the tower goes directly to the church and is crucial to its operation. Among its uses Jónanna mentions maintenance and operation costs, and recent renovations made on the building’s façade.