Iceland is home to many talented designers. Per capita, there is a high number of designers here who are immensely creative and produce some of the most amazing things.
Icelanders are just a very fashionable and hip nation with a strong sense for design and beautiful things.
That might sound stupid, but in the past five years while living among Icelanders it has become evident to me that this nation loves design more than most other nations.
Long story short, design is very important and beloved in Iceland.
From February 7 to 11 the whos and whats of the Nordic design world gather in Sweden's capital at the Stockholm Furniture & Light Fair and the Stockholm Design Week to exhibit their finest works.
This is the world's largest meeting and exhibition place for Nordic design where one can find the most comprehensive range of furniture, appliances, design, textiles and other interior design objects for both the home and office.
The fair is mostly a trade fair but also open to the public for one day, which makes the mouths of design devotees water.
Of course Iceland sent some of their most promising and brilliant designers to the fair.
All of these designers are masters in their craft, but my personal favorites are HAF by Hafsteinn Júlíusson and Netagerðin.
HAF by Hafsteinn Júlíusson is a company which manufactures and distributes alternative lifestyle design products.
It was founded in Reykjavík in 2011 by industrial/interior designer Hafsteinn Júlíusson (yes, the company’s name is a spoiler).
The young designer approaches design from a new perspective. He likes to incorporate society and ecology into his work and tries to avoid mainstream mass production.
And with success, if I may say so.
His designs are quite unusual; I've never seen anything like them.
For example, his jewelry collection “Growing Jewelry” is a set of silver jewelry that contains small moss plants.
Also, I love his design of the “Wheel of Nutrition” dining plate. Genius!
The Netagerðin work&shop is a group of three design firms, BBolla, Stáss, Volki.
Their designs are vibrant, exciting, colorful and fabulous and their product lines feature items made of Icelandic material, designed for the modern home.
BBolla stands for the work of textile designer Bryndís Bolladóttir who has created a range of beautiful objects made of her favorite material, Icelandic wool.
From the collection of Bryndís Bolladóttir (pictured). Courtesy of the designer.
Stáss is a collaboration of the architects Árný Þórarinsdóttir and Helga Guðrún Vilmundardóttir.
Stáss’s products have a strong conceptual reference to traditional Icelandic folklore and the collection differs from jewelry to home decorations.
I had seen their famous swan and bunny clocks in several stores in downtown Reykjavík long before I actually learned about Stáss.
And I absolutely adore Árný’s and Helga's jewelry collections.
Every woman would.
To be honest, I fancy everything that is gold, silver, shiny and sparkly.
Some might call me a magpie, but I'd rather call it jewelry enthusiasm.
Volki is run by Elísabet Jónsdóttir, a graphic designer, and Olga Hrafnsdóttir, an upholsterer.
While creating their pretty, pretty home accessories they focus on local resources when it comes to production and materials.
Especially their collection of recycled items is brilliant.
If you're still not crazy about Icelandic design, then you simply cannot be helped.
If you're intrigued by my passionate display of affection for Icelandic design, follow the Stockholm Furniture & Light Fair and Design Week on the blog of the awesome Iceland Design Centre.
Katharina Hauptmann – [email protected]